Ready for Prime Time? Understanding the M2M Consumer Opportunity

A Market Strategies Webinar

Keri Christensen, a telecom and technology expert, will share findings from a national study that reveal the consumer attitudes and perceptions M2M (Machine-to-Machine) providers and marketers need to understand, including:

• What are the emotional, financial and personal benefits of M2M that consumers find most compelling?
• Which M2M providers and brands do consumers trust most?
• How willing are consumers to pay for these services, and what are their preferred payment methods?

M2M solutions that will be discussed include healthcare, home energy management, personal and property security as well as shopping.

Presenter: Keri Christensen , Vice President, Communications, Market Strategies International
Date: November 15, 2011
Time: 12PM ET 

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